Print Marketing

Solo Direct Mail

Engage exactly the high-value households you want via solo direct mail

Our Solo Direct Mail programs allow you to dial in your reach to match your goals

1:1 Strategy

Deliver mail to certain individuals​ who you want to retain, upsell, or acquire.

Saturation Strategy

Go the carrier route to reach audiences within a designated area for local promotions or targeted launches.

Valassis
Difference

We recommend the best way to accurately engage high-value individuals and provide a seamless mailing experience.

Predictive Intelligence
We identify consumers most likely to buy with behavioral, location, and purchase data.
Accurate Reach
Access the Valassis National Enhanced File, the only residential list with nearly 100% of U.S. addresses updated and mailed weekly.
Fully Managed Solution
Gain efficiency with our expert handling of audience selection, list procurement, printing, and mailing.
Multichannel Campaigns
We’re able to overlay your solo direct mail footprint with digital media to maximize impact of your message.

Case Study

New personal care brand increases sales 6% - 26% with multichannel media

See the Proof