print media inserts mobile
print media inserts

Print Marketing

Inserts

Localize your messages in a powerful way to resonate with consumers and prompt action

OUR PRECISELY TARGETED INSERTS ENGAGE CONSUMERS WITH MEANINGFUL MESSAGES THAT SWAY DECISIONS

Resonate Locally

Target and version your messages to a neighborhood or market for strong impact.

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Optimize Delivery

Strategically distribute via Save Direct Mail and/or newspaper for best reach of ideal consumers

ENJOY FLEXIBLE OPTIONS

Stand out and meet any objective through a variety of sizes and formats, such as oversized, die-cuts, booklets, and more.

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READERS TAKE ACTION
67%
Of Consumers Read Inserts1

76%
Use printed store circulars to compare prices between brands2

EXPECT STRONG RESPONSE

Inserts are proven to perform, which is not surprising considering the high readership.

Source: 1 Valassis Consumer Study 2020. n = 1,868 respondents; 2 Valassis Consumer Intel Report, 2020. n = 1,000 respondents

Valassis
Difference

Drive performance with our fully managed Insert solution including targeting, printing, distribution, and measurement.

POWERFUL INTELLIGENCE
Discover ideal consumers and their neighborhoods with powerful Consumer Graph intelligence
Scalable Reach
Target high-value neighborhoods – nationwide – and optimize delivery through our direct mail and newspaper options
Award-Winning Printing
Beyond distribution, we handle printing, too — providing quality, efficiency, and dependability with our coast-to-coast printing facilities
Multichannel Campaigns
We connect the same consumers with the same message at home and away by powerfully combining online and direct mail marketing

Case Study

Pizza brand sees 2.7% sales lift with TV + Print

See the Proof