Print Marketing

Inserts

Localize your messages in a powerful way to resonate with consumers and prompt action

OUR PRECISELY TARGETED INSERTS ENGAGE CONSUMERS WITH MEANINGFUL MESSAGES THAT SWAY DECISIONS

Resonate Locally

Target and version your messages to a neighborhood or market for strong impact.

Optimize Delivery

Strategically distribute via the RetailMeNot Everyday™ Direct Mail and/or newspaper for best reach of ideal consumers.

ENJOY FLEXIBLE OPTIONS

Stand out and meet any objective through a variety of sizes and formats, such as oversized, die-cuts, booklets, and more.

READERS TAKE ACTION
73%
Of Consumers Read Inserts1

46%
Use Printed Store Circulars to Decide Where To Shop2

EXPECT STRONG RESPONSE

Inserts are proven to perform, which is not surprising considering the high readership.

Valassis
Difference

Drive performance with our fully managed Insert solution including targeting, printing, distribution, and measurement.

Predictive Intelligence
Identify ideal consumers and where they live with behavioral, location, and purchase data from the Valassis Consumer Graph™.
Scalable Reach
Target high-value neighborhoods – nationwide – and optimize delivery through our direct mail and newspaper options.
Award-Winning Printing
Beyond distribution, we handle printing, too — providing quality, efficiency, and dependability with our coast-to-coast printing facilities.
Multichannel Campaigns
We engage the same consumer with the same message at home and away by powerfully combining online and offline marketing.

Case Study

Pizza brand sees 2.7% sales lift with TV + Print

See the Proof