Online Advertising
Video Advertising
Secure consumer attention and improve your brand-building KPIs
Target the Most Receptive Consumers
Find people ready to act by uniting consumer browsing and buying behaviors with their home and the places they go using the Valassis Consumer Graph™.
OPTIMIZE IN FLIGHT
Maximize impact by serving in-banner or in-stream video across premium inventory, while holistically assessing your audience, delivery, and response in real time.
GAIN ACTIONABLE INSIGHTS
Measure against your defined KPIs with a wide range of audience insights and impact studies that are delivered in time to inform your next video campaign.
VIDEO ADVERTISING EXAMPLE METRICS
6M
VIEWABLE IMPRESSIONS
70%
VIDEO COMPLETION RATE
6.0%
SALES LIFT
Valassis
Difference
Our superior closed-loop engine brings better performance to each stage of a campaign.
Data Connectivity
By connecting data throughout the life of the campaign, we learn what drives success for continuous improvement.
UNIFIED TECHNOLOGY
Fully integrated targeting, execution, and measurement delivers greater reach, faster response, and better optimization.
RELEVANT ENGAGEMENT
We ensure ads are served with professionally-produced content, on brand-safe sites, and viewed by real consumers.
POWERFUL PERFORMANCE
Rigorous scientific studies reveal who responded and why the video advertising campaign succeeded to fuel your next effort.