Busy, on-the-go lifestyles make constant meal prep unrealistic and restaurants invaluable. But competition is bubbling up everywhere; think new restaurant concepts, expanding footprints, meal kits, and even grocerants. You need insights on customer purchase behaviors and motivators to drive greater activation. That’s our sweet spot at Valassis. We work with over 160 restaurant brands of all sizes – to plan, deliver and measure effective print & digital campaigns.
Sources: 1 RetailMeNot 2016 Dining Out Study in partnership with Google; 2 2018 Valassis Purse String Survey, fielded May 15–June 15, 2018; 3 Valassis Awareness-to-Activation Study in conjunction with The NPD Group, Inc., April 2018;
Source: (All Adults; Millennials, Generation X, Baby Boomers, Senior Generation, Parents) Valassis Awareness-to-Activation Study in conjunction with The NPD Group, Inc., Apr. 2018
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