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Valassis Research: Valuable Deals Greatly Influence Furniture Shoppers
Valassis Research: Valuable Deals Greatly Influence Furniture Shoppers
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Valassis Research: Omnichannel Grocery Shoppers Spur E-commerce Transformation
Valassis, the leader in marketing technology and consumer engagement, today released findings from its newest research report, “Unpacking the Dynamic Online Shopper: Grocery & Retail,” highlighting modern grocery consumers’ behaviors and habits, as well as ways in which brands and retailers can attract them.
Valassis Drives Increased Product Awareness and Sales for Filippo Berio
Valassis Drives Increased Product Awareness and Sales for Filippo Berio Hyper-targeted Digital Advertising Campaign Spurs 7% Sales Lift and 11% Desktop Awareness Lift for Olive Oil Brand LIVONIA, Mich., July 24, 2019: Valassis, the leader in marketing technology and consumer engagement, along with Colangelo, the creative lead, and Media Horizons, the media lead, have partnered with Filippo Berio®,...
Valassis’ Marketing Technology Platform Earns Tech Award
LIVONIA, Mich., July 10, 2019: Valassis, the leader in marketing technology and consumer engagement, today announced it is the recipient of a Special Achievement in GIS (SAG) Award from Esri, the global leader in location intelligence. Rooted in the science of geography, geographic information systems (GIS) is the framework for gathering, managing and analyzing data. The award, presented this week at the 2019 Esri User Conference, acknowledges transformative work by users of its technology.
Valassis Research: Is Amazon Prime Day the Black Friday of Summer?
LIVONIA, Mich., June 27, 2019: Valassis, the leader in marketing technology and consumer engagement, today released new research ahead of Amazon Prime Day (July 15-16) on consumer behavior related to the mid-summer event. Prime Day now rivals Black Friday and Cyber Monday with consumers looking to other retailers to compare prices in pursuit of the best deal.
Valassis Research: Digital Dads Crave Shopping Convenience and Cross-Channel Deals
LIVONIA, Mich., June 6, 2019: With Father’s Day approaching, Valassis, a leader in marketing technology and consumer engagement, today released new research stemming from its 2K19 Coupon Intelligence Report surrounding dads’ shopping habits both online and in-store for traditional consumer packaged goods. Findings reveal that dads more frequently use digital channels than moms and heavily favor convenience and ease of purchase along their shopping journeys.
Valassis Recognized for Combating Ad Fraud, Receives ‘TAG Certified Against Fraud’ Seal
LIVONIA, Mich., May 23, 2019: Valassis, a leader in marketing technology and consumer engagement, today announced its recertification by the Trustworthy Accountability Group (TAG) for the TAG Certified Against Fraud Seal, recognizing its commitment in the fight against fraudulent digital advertising. Created by the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA) and Interactive Advertising Bureau (IAB), TAG awards certifications to select companies that achieve its rigorous standards to protect the digital advertising industry from fraud, malware, piracy and lack of transparency.
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Featured News
Email Helps Drive Online Grocery Purchases, Study Says

Aug 1, 2019
Media Post

Email Helps Drive Online Grocery Purchases, Study Says
Study: This is What Makes Online Grocery Shoppers Select a Retailer

Aug 1, 2019
Chain Store Age

Study: This is What Makes Online Grocery Shoppers Select a Retailer
Online Shoppers Still do Most Grocery Shopping In-store

Aug 1, 2019
Supermarket News

Online Shoppers Still do Most Grocery Shopping In-store
Will Macy's, Kohl's and Target Steal Some of Amazon Prime Days' Thunder?

Jul 12, 2019
Forbes

Will Macy's, Kohl's and Target Steal Some of Amazon Prime Days' Thunder?
Amazon Prime Day 2019 Stats

Jul 12, 2019
Marketing Charts

Amazon Prime Day 2019 Stats
How to Save Money on Amazon Prime Day (Without Overspending)

Jul 11, 2019
NBC Better

How to Save Money on Amazon Prime Day (Without Overspending)
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