Blog: The Loop


Top 10 of 2016 Loop Blog Countdown: Number 1

Top 10 of 2016 Loop Blog Countdown: Number 1
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 1. Pulling Back the Curtain: Why Print at Home and Paperless Coupon Redemption Rates Differ 2. Location-based Mobile Advertising: A New Data Frontier, The Place Conference, Chicago, September 21 3. Tips...
Top 10 of 2016 Loop Blog Countdown: Number 2

Top 10 of 2016 Loop Blog Countdown: Number 2
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 2. Location-based Mobile Advertising: A New Data Frontier, The Place Conference, Chicago, September 21 3. Tips for Attracting, Engaging and Retaining Millennials in the Workplace 4. Three Keys...
Top 10 of 2016 Loop Blog Countdown: Number 3

Top 10 of 2016 Loop Blog Countdown: Number 3
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 3. Tips for Attracting, Engaging and Retaining Millennials in the Workplace 4. Three Keys to Reaching Your Ideal Consumer 5. A View of Today’s Value-Seeking Shopper 6. How to Find a...
Top 10 of 2016 Loop Blog Countdown: Number 4

Top 10 of 2016 Loop Blog Countdown: Number 4
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 4. Three Keys to Reaching Your Ideal Consumer 5. A View of Today’s Value-Seeking Shopper 6. How to Find a Good Mentor 7. Auto Dealership Service: How to Protect, Defend and Win Business...
Top 10 of 2016 Loop Blog Countdown: Number 5

Top 10 of 2016 Loop Blog Countdown: Number 5
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 5. A View of Today’s Value-Seeking Shopper 6. How to Find a Good Mentor 7. Auto Dealership Service: How to Protect, Defend and Win Business with Print + Digital 8. Shopper Marketing...
The Best of 2016 Loop Blog Countdown - Number 1

To celebrate 2016 and welcome the new year, we’re highlighting the top ten most popular Loop blog posts from 2016. In case you missed it the first time, check it out: 1.  Pulling Back the Curtain: Why Print at Home and Paperless Coupon Redemption Rates Differ 2.  Location-based Mobile Advertising: A New Data Frontier, The Place Conference, Chicago, September 21 3.  Tips for Attracting, Engaging and Retaining Millennials in the Workplace 4.  Three Keys to Reaching Your Ideal Consumer 5.  A View of Today’s Value-Seeking Shopper 6.  How to Find a Good Mentor 7. ...
Top 10 of 2016 Loop Blog Countdown: Number 6

Top 10 of 2016 Loop Blog Countdown: Number 6
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 6. How to Find a Good Mentor 7. Auto Dealership Service: How to Protect, Defend and Win Business with Print + Digital 8. Shopper Marketing in a Digital World 9. Insight: Increase Campaign...
Top 10 of 2016 Loop Blog Countdown: Number 7

Top 10 of 2016 Loop Blog Countdown: Number 7
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 7. Auto Dealership Service: How to Protect, Defend and Win Business with Print + Digital 8. Shopper Marketing in a Digital World 9. Insight: Increase Campaign Success Using Analytic 10. Make...
Top 10 of 2016 Loop Blog Countdown: Number 8

Top 10 of 2016 Loop Blog Countdown: Number 8
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 8. Shopper Marketing in a Digital World 9. Insight: Increase Campaign Success Using Analytic 10. Make an Impact – Top Ways Retailers Can Leverage Digital Media
Top 10 of 2016 Loop Blog Countdown: Number 9

Top 10 of 2016 Loop Blog Countdown: Number 9
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 9. Insight: Increase Campaign Success Using Analytic 10. Make an Impact – Top Ways Retailers Can Leverage Digital Media
Top 10 of 2016 Loop Blog Countdown: Number 10

Top 10 of 2016 Loop Blog Countdown: Number 10
To celebrate 2016 and welcome the new year, we’re highlighting the top 10 Loop blog posts from 2016 based on highest readership. In case you missed it the first time, check it out… 10. Make an Impact – Top Ways Retailers Can Leverage Digital Media
Boomers Should Not Be Ignored

Boomers Should Not Be Ignored
Reading through industry headlines on any given day, it seems reasonable to conclude that millennials receive a lot of attention. While this is certainly an important group to target and engage, they are one of many consumer segments worthy of attention and concerted effort from marketers. One such group that may not be receiving the attention they deserve is the boomer generation. Did you know that...
The Importance of Media Spend Attribution for Auto Dealerships

The Importance of Media Spend Attribution for Auto Dealerships
It’s no secret that the automotive industry is very competitive. Dealerships need to be top-of-mind when would-be buyers are in-market, otherwise they can easily lose the sale. This puts a lot of pressure on them to saturate the market with media, ensuring they have a steady pipeline of customers. The good news for auto dealerships is that the ability to target print and digital media to consumers...
The Besta of 2015 Loop Blog Countdown - Number 10

The Besta of 2015 Loop Blog Countdown - Number 10
To celebrate 2016 and welcome the new year, we’re highlighting the top ten most popular Loop blog posts from 2016. In case you missed it the first time, check it out: 10.  Test
The Future is Now - Mobile Marketing Channels Extend Your Campaigns from Print to Digital

The Future is Now - Mobile Marketing Channels Extend Your Campaigns from Print to Digital
Myth: The average goldfish can hold a thought for only three seconds (they can actually remember for up to three months). Fact: The average human attention span has dropped 33 percent since 2000 from 12 seconds to 8 (yes 8) seconds long! Reason: Us consumers are spending almost three hours a day interacting with digital media on smartphones with 90 percent of our mobile minutes devoted to native apps...