Direct Mail Wrap

Direct Mail Wrap

Achieve big reach without big cost

For just pennies-per-household, you can broadcast your message to a large audience – reaching 9 out of 10 U.S. homes. This four-page giant acts as the jacket of the RedPlum Direct Mail Package (a.k.a. Shared Mail). Get high visibility and advertise on the front, back or inside covers. Or simply dominate and take all four pages.

Key strengths:

Eagerly anticipated by shoppers every week
Reach desired customers using a combination of ZIP Codes called Wrap Zones
Maximum coverage at the lowest cost per thousand in the Direct Mail Package product portfolio
Page 4 positioning for positive affiliation with America’s Looking For Its Missing Children® program

Case Studies

A Better ROI for the Holidays

Clients prefer our targeting strategy and analysis 2 to 1*

Valassis’ superior insights, capabilities and proprietary tools ensure you’re reaching your best customers with the right blend of media.
Source: 2010 TNS

IMO Targeting Demo
Integrated Media Optimization (IMO) compares plans and achieves the best return on your ad spend — revealing the most effective use of direct mail, newspapers and online to drive your business.
Learn More

Direct Mail Wrap works. Find out why.

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	Support & Results
		Case studies from marketers who use the Direct Mail Wrap Learn How
		Why Direct Mail Advertising will work for you Learn How
		Superior Targeting results Learn How

	Additions
		Services for the Direct Mail Wrap: Creative Services Insights & Research Marketing Media Mix Printing Services
		Wrap clients also used: Direct Mail Inserts Display Advertising Newspaper Inserts
		Other Details Art Submission Guidelines Variable Data Postcards

Direct Mail Wrap

Achieve big reach without big cost

Key strengths:

A Better ROI for the Holidays

Support & Results

Clients prefer our targeting strategy and analysis 2 to 1*

Additions