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As part of our commitment to Intelligent Media Delivery, we provide proprietary and syndicated resources 24-7.
As consumer habits and trends rapidly change, Valassis gives you everything you need to stay updated and informed. Highlights include:
- Recent learnings about consumer demographics
- BIGinsight reports highlighting your area of business
- Calendar of Events
- Success Stories demonstrating winning marketing programs
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Webcast:
Directions in Digital
Valassis' digital media leaders share knowledge and key insights that will enable marketers to succeed in digital:
Jim Parkinson, E.V.P., Chief Digital & Technology Officer
Greg Bogich, Sr. V.P., Digital Media
Sue Twombly, Director of Marketing, Digital Media
The digital world is moving faster by the day. Consumers are in the lead, and marketers are constantly challenged not only to catch up, but to get one, two and three steps ahead. Marketers and agencies are finding that what was reliable yesterday, is no longer working today. They're on a steep learning curve with the variety of new digital media channels, devices and apps.
What does the future hold for digital marketing? What can marketers do to optimize targeting, consumer experience, media integration and measurement to ensure they are getting the most out of their marketing initiatives and budget? This webcast will map out corresponding considerations that can guide planning and campaign execution, such as: Data & Privacy; Technology & User Experience; Media Integration
Find out how Valassis will effectively navigate you through the rapidly evolving media landscape, so you can win in digital for your brand and business.
View Webcast
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