New Equips Marketers with Best Practices, Data and Insights

Published Friday, Jul 22, 2016

New Equips Marketers with Best Practices, Data and Insights

Website Provides Tools to Engage and Activate Consumers With Intelligent Media Delivery 

LIVONIA, Mich., July 22, 2016: Valassis, a leader in intelligent media delivery, connects marketers with data, insights and a host of resources on its new website, designed to help retailers and brands activate their target consumers.

Through its website, Valassis equips marketers with tools to build best-in-class marketing plans. Downloadable white papers, infographics and case studies are readily accessible on a dedicated resources tab. The totally redesigned, mobile-enabled site provides insight on the value of digital, print, in-store and integrated media solutions utilizing both online and offline data. The site also enables strong resources from survey results indicating how to best attract the millennial shopper; a print and digital media kit; news on the latest mobile technology solutions; and more. 

The redesign includes:

  • Easy-to-use and customizable ad design templates for small and medium businesses (SMBs);
  • Secure client online invoice and payment portal;
  • Video case studies to visually share campaign results;
  • Access to digital coupons just a click away on; and
  • Bold imagery including the graphic depiction of relevant proprietary and third-party industry statistics.

About Valassis

Valassis is a leader in intelligent media delivery, providing over 58,000 clients with innovative media solutions to influence consumers wherever they plan, shop, buy and share. By integrating online and offline data combined with powerful insights, Valassis precisely targets its clients’ most valuable shoppers, offering unparalleled reach and scale. NCH Marketing Services, Inc. and Clipper Magazine LLC are Valassis subsidiaries, and RedPlum® is its consumer brand. Its signature Have You Seen Me?® program delivers hope to missing children and their families. Valassis is a wholly owned subsidiary of Harland Clarke Holdings Corp.

Media Contact

Mary Broaddus