Make shoppers stop and take notice.
As soon as they turn a corner, shoppers are faced with a wall of choices that can seem to stretch into infinity. AdPOP is your chance to grab their attention in the aisle, instantly, with eye-catching, at-shelf, four-color advertisements.Of course, once you've drawn your shopper in, you can tell them what they need to know. Announce what's new, improved, or special, right in front of your product. You can even utilize the power of AdPOP to effectively cross-merchandise in front of complementary categories.
That way, if it wasn't on their list before, it will be when they check out.
To learn more contact
 |
Phone: Leslie Brown 734.432.2876 E-mail: brownl@valassis.com(USA) |
Proven Effective
- Historical lift
6% - 13% - 66% of consumers are impulse buyers*
- 81% of consumers are influenced by ads on shelves**
**BIGresearch - SIMM18,
June 2011