Home

Shared Mail Package
 • Overview
 • Shared Mail Wrap
 • Four-Page Insert
 • Single Page Insert
Direct Mail
 • Frequent Shop Card
 • Sampling
 • Solo

Free Standing Inserts
 • Canada FSI
 • Co-op FSI
 • Retailer/CPG
Inserts
 • Standard Insert
 • Express Insert
ROP
Newspac ®
Polybags
 • Standard
 • with coupon
 • with pouch

Request Based Sampling

Digital Overview
 • Display Ads
 • Email
 • Digital Coupon
   Distribution


In-store
Overview
 • AdPOP™
 • BladePOP™
 • CouponPOP™
 • POPSign®
 • FloorPOP™
 • InfoPOP™

Direct-to-Door
 • Card
 • Bag

Loyalty Programs
(MarketExpert)

RedPlum™ Retail Connection®
Related Services:
Creative
Media Planning
Printing
Promotion Security
Research
Specialty Print
Targeting

RedPlum™ Retail Connection®

Want to grow market share? Develop retailer relationships? Drive store traffic? Improve merchandising support? Run a spread in one of our co-op FSI books featuring a retailer promotion adjacent to the manufacturer’s promotion. We call this spread Retail Connection.

Manufacturer benefits

  • Link consumer and trade promotion for an integrated, account-specific solution
  • Improve merchandising support from retailer (since manufacturer pays for ad)
  • Drive unit velocity

  • Retailer benefits
  • Drive qualified store traffic
  • Provide additional household reach beyond store circulars alone
  • Reach consumers at decision point of “where to shop”

  • To learn more: Phone: Linda Hoffman 866.576.0523 E-mail: lmhoffma@valassis.com(USA) info@valassis.ca (Canada) NEW! Live Chat! Talk to a product expert. Click here
    Production Specs

    Success Story – CPG

    Challenge:
    Stand alone coupon vs. retailer tie-in
    Results: See other success stories
    Go to library