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Reach Households
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RedPlum™ Direct Mail
• Solo
• Sampling
• Frequent Shopper Card
redplum.com
RedPlum eMarketing
• Email
• Microsite
• Mobile
• Online Media Solutions
Reach Neighborhoods
RedPlum Dir. Mail Package
• Single Sheet Insert
• Four-Page Inserts
RedPlum Direct-to-Door
• Card
• Bag
RedPlum Newspac ®
RedPlum Polybags
• Brand Bag ™
• Brand Bag+ ™
• Newspouch ®
RedPlum Preprints
• Standard Insert
• Express Insert
RedPlum ROP
Reach Markets
RedPlum FSI
• Cooperative Insert
• Extended Reach Insert
• Hispanic Co-op Insert
• Retail Connection®
• Shop & Save Insert
• Themed Events
RedPlum Dir. Mail Package
• Direct Mail Wrap
• Zoned Insert Card
Reach In-store
counteroffer™
Insignia POPSigns®
Moms Matter®

Related Services:
Creative
Data & Mail Management
Data Warehousing
Direct Mail Planning
Direct Mail Production
Fulfilmt/Secndry Pkging
Printing
Research
Specialty Print
Targeting

RedPlum™ Frequent Shopper Card Direct Mail

Want to reach current users of your brand?  Build share among brand switchers?  Launch your new product to the right people?  Measure response and sales impact?  For the ultimate in direct mail targeting, frequent shopper card (FSC) data allows marketers to identify consumers based upon individual purchase history.   Marketers can tap into transaction data from grocery, drug, mass merchandising, and specialty retailers.  Valassis is the leading supplier of co-branded direct mail targeted with frequent shopper data, with direct access to FSC data for almost 50 million households across several leading retailers.

Benefits

Contact: Kara Johnston 734.432.2843 or johnstonk@valassis.com(USA)
or email info@valassis.ca (Canada)
RedPlum™ Frequent Shopper Card Direct Mail

White Paper:
FSC Benchmarks

How Frequent Shopper Card Data is Pushing Direct Mail Results Way Up.

• Average incremental
  sales lift: 25.9%


Click here to download paper and see other results.

Production Specs