Related Services:
Creative
Media Planning
Printing
Research
Specialty Print
Targeting
Reach and Distribution
Response
Want to capture attention? Engage and activate readers? Customize messages to your most lucrative consumer segments? Direct Mail Inserts are targeted to help you trigger consumer response. Let us help you choose the format that best accomplishes your objectives.
Multiple Formats
- The Premium Sheet (11” x 10”): Extra-wide format provides increased visibility
- The Big Sheet (12” x 8.375”): Tall format extends above top of Direct Mail Package
- The Value Sheet (11” x 8.5”): High-quality image achieves the look of a
custom-created piece - The Premium Postcard (11” x 5.66”): Oversized, four-color postcard commands attention
- The Promo Reply Card (5.66” x 11”): Four-color front; two-color back
- The Half Sheet (8.5” x 5.5”): Economically targets specific neighborhoods
or email info@valassis.ca (Canada)
Production Specs
Insight
How do consumers react to direct mail inserts?- 83% visited a store*
- 40% purchased an item not previously considered*