•  Trending 

    10 Best Practices for Digital Coupon Promotions
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    Unlike traditional coupons, digital offers have their own intricacies – from expiration dates to layouts to social sharing to targeting and distribution, whether Print@Home or Clip2Card.

     

    Learn More

     Trending 

    Restaurant adds digital display to drive traffic for specific day part
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    Delighted Franchisee:

    “Adding digital is a low-cost way for us to get more impressions in the marketplace and propel our customers along their path to purchase,” says restaurant Marketing Director.

    Video Case Study

     Trending 

    Digital trends infographic – apply the findings, grow your sales
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    Rising trends: Digital, social, mobile, infographic


    New shopper marketing study reveals that nearly 71% of consumers search online for a coupon after hearing about it on social media. Learn more about rising digital trends from infographic.

     

    Infographic

     Trending 

    Upcoming Event:  Restaurant Leadership Conference

    Phoenix, AZ / March 23 / Session at 2:15 pm

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    Panel Discussion:

    “Integrating Local Store Marketing and National Advertising for Winning Results”

    Moderator:  Mark Johnson, V.P., Team Solutions for Valassis

    Panel: Agency & national restaurant marketing experts; hear real-life examples

  • Targeting 

    Start targeting Consumer Trade Areas (CTAs) to grow your sales
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    Watch video
     

    Busy consumers are spending money on the run, away from home, and if you are only targeting Retail Trade Areas (RTAs), you're missing out.

    • 49% of working women are making millions of trips to grocery stores between Monday and Friday1
    • Americans eat out at lunch 2X per week2
    That's just a glimpse. See how CTA can help you capture incremental customers.

    Sources: 1Workplace Impact survey, 2014; 2VISA Lunch Spending Survey, 2013